The new headquarters of the New York Times in New York City. Over the past two decades, the New York Times has grown rapidly in the news industry. (Wikimedia Commons)
The new headquarters of the New York Times in New York City. Over the past two decades, the New York Times has grown rapidly in the news industry.

Wikimedia Commons

The New York Colossus

The New York Times has gained dominance in the news market, as local papers lose ground.

April 25, 2022

According to an analysis by the Columbia Journalism Review, The New York Times has more digital subscribers than The Dallas Morning News — in Dallas. The New York Times also has more digital subscribers in California than The Los Angeles Times and The San Francisco Chronicle. The New York Times was able to gain around 587,000 new subscribers in 2020 alone, three times bigger than the total number of subscribers to The Los Angeles Times. The New York Times is a juggernaut in the media, with little standing in the way of its popularity. Even The Washington Post — a newspaper that’s seen as its viable alternative — has shown to be lagging behind financially.

How the Times conducts itself is akin to other news media companies based in New York City. The most popular networks are attested to be CBS, NBC, ABC, and Fox; all four are headquartered in New York City and all four have cable news channels. The Times wants to be America’s Newspaper, with a 2003 annual shareholder report stating, “[O]ur long-term strategy is to operate the leading news and advertising media in each of the markets in which we compete — both nationally and locally.”

New York City is America’s financial capital, and to an extent the financial capital of the world as the home of Wall Street.

“The city government operates more like a state than your average municipality,” said CHS senior and Globe senior managing editor Owen Auston-Babcock.

With so much influence, there’s enough capital available for a newspaper based in the metropolis to hire large teams of journalists.

It’s with this wealth in New York City that allows the Times to expand into other ventures. Ever since the rise in internet accessibility, the Times has not only successfully shifted to a subscription-based model despite consumers being more comfortable with free online content, but the Times has also expanded into other ventures.

“The other thing that they did that has been a big boon to their economic prowess is podcasts,” said newspaper writing teacher and Globe advisor Erin Sucher-O’Grady. “That started to pull the biggest resources in, in a different way.”

Very few newspapers have made such a shift to the internet in the past several years, and even fewer newspapers have continued running independently after making the shift to the internet.

This poses a challenge to many local newspapers grounded in their communities, with a financially superior behemoth encroaching on their turf to try becoming a monopoly. The overwhelming competition present by the Times, combined with financial strain by being limited to one local readerbase, has wreaked havoc. Since 2004, about 1,800 newspapers across the nation have shut down, meaning that there’s an average of about 100 newspapers shutting down every year.

Journalists working for The New York Times are pressured into having the scope to cover news across the country.

“The centerpiece of this strategy is extending the reach of The New York Times’s high-quality journalism into homes and businesses in every city, town, village and hamlet of this country,” the Times’s shareholder report also reads. But with a base in New York City, can such a feat be accomplished successfully?

After all, a newsroom in New York City is a newsroom of mostly New Yorkers, and every article The New York Times publishes is shaped in the perspective of their metropolitan writers. 

“When you are in a community, and you’re talking to people, and you know sources, you get different stories,” said Sucher-O’Grady. “If you are geographically isolated, you’re just going to miss things.” 

For the Times, this is especially true in the Midwestern United States. “The Times is completely missing out on Middle America, their nearest reporter to [St. Louis] is in Chicago,” said Auston-Babcock.

There’s another problem with the dominance of the Times: internal partisanship. In a FiveThirtyEight article titled “There Really Was A Liberal Media Bubble,” editor-in-chief Nate Silver wrote about the surprise around how journalists working for the New York Times were wrong about the 2016 presidential election. “Much of The New York Times’s coverage, for instance, implied that Clinton’s odds were close to 100 percent” wrote Silver. “And yet the Times, famous for its ‘to be sure’ equivocations, wasn’t even contemplating the possibility of a Trump victory.” 

What the coverage of the 2016 presidential election indicates is groupthink within the Times’s newsrooms, where outcomes are denied despite being very much plausible because of the consensus’ strength among journalists. 

“If you have an idea that’s worth having, it should be able to stand up to challenge,” Sucher-O’Grady said. 

The New York Times’s contribution to the field of journalism is incredible, along with the coverage the Times provides. The Times can easily mobilize resources and manpower to investigate any event that’s anywhere across the globe. However, it’s alarming that one newspaper company from one region of the country is increasingly becoming the sole pair of lenses among newspapers.

The majority of Americans have only one newspaper subscription. 

If New York City’s top newspaper ends up at the helm of the rough draft of history, it sets off a chain reaction where a problem within the Times becomes a problem for all newspapers.

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Caleb Park, News Editor 

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